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March-April2003  
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Serving meat, Internationally

In response to the increasing threat of competition from other exporting countries, Dr KR Rao and Dr D Ravindra try to herd India's livestock products onto greener pastures

India is blessed with vast livestock resources and this has emerged as one of the major segments of agriculture exports. With the World Trade Organisation  (WTO) regulations in place exporting per se is exposed to several challenges.

Post-WTO scenario
WTO came into existence on January 1, 1995. The primary provisions of the Agreement on Agriculture under the WTO regime were improved market access for international players, increased domestic support and making export subsidies available. Market access has paved the way for import of various products approximately to the tune of three per cent of the total domestic consumption during 1995. Furthermore, all non-tariff barriers are now to be replaced by tariff barriers, which have to be reduced by 36 per cent by developed countries and 24 per cent by developing countries over a period of six and 10 years respectively. Accordingly, quantitative restrictions for 1429 items were removed by April 1, 2001. Now tariffs and anti dumping laws exist only as instruments of protection. The commitments under domestic support include reduction in subsidies in terms of Aggregate Measure of Support (AMS). This is applicable only when AMS exceeds 10 per cent of the total value of any agricultural products in case of developing countries and five per cent in case of developed countries. India being a developing country and it’s AMS being rather negative, there is no real obligation for reducing subsidy levels given to farmers.  In the current scenario export subsidies provided are negligible and will not have any impact on exports of agricultural commodities.

Significant non-tariff agreements, which obstruct the way of export, are Sanitary and Phyto Sanitary (SPS) measures. This regulation provides a system for food safety and regulates animal and plant health. The agreement recognizes that governments have the right to adopt SPS measures. However they should not be arbitrary, unjustifiable and discriminatory. Many developed countries are setting their health standards at level)s higher than the internationally prescribed ones. Standards are often being adopted without the participation of developing countries and without taking into account the problems and constraints which developing countries face. These challenges are to be addressed on a priority basis to maintain our export status. Apart from SPS measures the other two non-tariff agreements are Technical Barriers of Trade (TBT) and Pre-shipment inspections. The objective of the TBT is to prevent use of unfair standards, which include arbitrary regulations like stringent quality control regarding nutritional content, packing, labeling and test methods.

Agencies  responsible for promoting agricultural exports
Agriculture and Processed Food Products Export Development Authority (Apeda) is the principal agency for promoting exports of agricultural products and processed food by way of providing incentives in the shape of subsidies or grants for creation of necessary export promotion infrastructure. The recent step in this direction is the creation of agricultural export zones. Apeda has identified 15 such zones in various states. An agricultural export zone has been identified for meat exports in the state of Uttar Pradesh. Apart from Apeda, the Export Inspection Council of India (EIC) provides the following services:

  • Certification of the product quality in accordance with the norms and legislations of different destinations worldwide through consignment-wise inspection including in process quality control.
  • Certification of processing and manufacturing units based on food safety management systems like Hazard Analysis Critical Control Point (HACCP) alongwith promoting best hygiene manufacturing practices.
  • Product testing for microbiological, chemical, bio-chemical, physical contamination, heavy metals, pesticide residues, bio-toxins, additives
  • Training of industry personnel in installation of food safety quality/ quantity/ environment management systems and meeting HACCP – International Organization for Standardization( ISO-9000 – ISO-14000) standards and norms.
  • Certification of preferential tariff instruments.

Export performance of animal products

Buffalo meat constitutes more than 84 per cent of total animal products in quantitative terms except during 1994-95 when it stood at around 70 per cent. It is responsible for 72-84 per cent of the total value of exports.

Product wise performance

Buffalo meat: In the buffalo meat category there are six types of products – carcasses of bovine animal (fresh), meat of bovine animal with bones (fresh), boneless meat of bovine animal (fresh), carcass of bovine animal (frozen), meat of bovine animal   with bones (frozen), boneless meat of bovine animal (frozen).

Sheep and goat meat: This category comprises nine types of products – Carcass of lamb (fresh), carcass of sheep (fresh), meat of sheep with bones (fresh), boneless meat of sheep (fresh), carcass of lamb (frozen), carcass of sheep (frozen), meat of sheep with bones (frozen), boneless meat of sheep (frozen) and goat meat. The table is indicative of the fact that the fresh as well as frozen products have got an equal demand even though the lion share belongs to frozen meat of sheep with bones both in terms of quantity and value.

Poultry and poultry products: This category includes chicks and live poultry of different weights, eggs in shell, eggs not in shell (dried/ cocked), eggs not in shell (frozen/ preserved), dried egg yolk, liquid egg yolks and liquid eggs

Dairy products: This category includes butter, milk, condensed milk, curdled milk and cream, fresh cheese, milk food for babies, natural milk products, cream with or without sugar, milk powder, processed cheese, skimmed milk, whole milk and yoghurt, and other. Earlier skimmed milk and milk products like butter, cream and spreads constituted a major share of dairy products. However lately, milk powder has also emerged as a major export favourite.   Further, processed cheese products are slowly finding their way to export markets. The recent success of Britannia cheese in export markets is one such example.

The potential for such products could prove to be highly restricted if the WTO guidelines continue to be ignored and adequate private and governmental measures are not undertaken to address the new realities that this sector is confronting. In case of poultry, it is expected that SPS measures from a developed country like Japan may adversely affect our exports.


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