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Fruitful Exchange
Jan-Feb 2002
 
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With globalization and the continuous search for new markets there is untapped potential for trade in agricultural products between India and New Zealand

 



 

Kiwi FruitA small fruit vendor’s stall in Mumbai is symbolic of the effects of globalisation. The market is flooded with apples, kiwi -fruit, oranges, and a multitude of fruits, with labels from different parts of the world. And for New Zealand, the lowering of trade barriers has opened up avenues for agricultural trade with India.

Says Peter Healy, trade commissioner, Trade NZ, New Zealand High Commission, “NZ is an open economy and Indian exporters are most welcome to introduce their products into the NZ market.” He adds, “Import liberalisation is likely to increase the import of fruit from NZ and possibly vegetables as well. The phyto sanitary permit required is not likely to be an impediment as NZ product will certainly meet the required standards.”

NZ was the first country to export apples, kiwi- fruit and lamb to India. “New Zealand now controls approximately 35 per cent of the imported apple market and this is likely to grow,” says Healy adding, “the Indian consumer enjoys the sweet high quality kiwi apple.” Further, in 1998, kiwifruit was shifted to OGL. The first consignment of kiwifruit touched Indian shores in June 1998 and was sold out in a short time. Since then kiwifruit imports have grown steadily.

“We see good potential for growth in export of fruits, lamb, agri-tech consultancy and equipment, livestock and wool to India,” says Healy. For the year 2000, New Zealand total exports to India were valued at NZ $ 170 million. Of this agricultural products accounted for NZ $ 85.5 million (FOB). This is a 7.8 per cent drop from the NZ$ 181 million (FOB) worth of exports in 1999, which is attributed to the cyclone at Kandla port and the Gujarat earthquakes. However, during 1998-99, New Zealand’s exports to India grew over 15 per cent largely due to a rise in exports of dairy products and NZ pine logs.

Two developments lead to an increase in New Zealand’s timber trade to India. First, in 1996, the Supreme Court banned the felling of timber in the northeast. This region was the main source of timber for the plywood industry and the ban on felling of trees lead to an acute shortage of hard wood such as teak and mahogany. Second, tariffs on timber imports were drastically slashed from 100 per cent to 12 per cent.

The annual demand for timber in India is projected to exceed 40 million cubic metres by 2006 and Trade NZ sees significant growth in timber exports to India. “Pine exports to India have grown very strongly in the past three years and will do so in the future,” says Healy. NZ pine is a strong versatile plantation timber suitable for use in furniture manufacturing, joinery, house construction, industrial buildings, bridges and general packaging. “NZ pine could provide the building blocks for a successful Indian furniture export business and could also provide India with the ability to build low cost earthquake resistant buildings,” he adds.

New Zealand has long-term interest in the Indian market and is even looking for opportunities to provide assistance in developing pine plantations in India. Timber apart, India could help strengthen agricultural productivity with consultancy from New Zealand. “There is excellent prospects in the field of agri-tech consultancy and equipment from NZ, given NZ expertise in the field, particularly in the sectors of dairy, food processing and livestock improvement.”

 

 




 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


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