Indian agriculture is poised to take a qualitative leap forward. A protectionist era is giving way to an era of free trade and globalization. And the rules of agri-business are being rewritten. The Times of India takes the lead in brining you the Times Agriculture Journal, a business-to-business magazine to guide key enablers in this sector through this period of transformation.

Mission of the magazine

The mission of the magazine is to provide a platform for intervening layer of the Indian agriculture sector with a clear focus on productivity-enhancement in the agri-business sector via exchange of views and up-to-date information, spanning the entire agriculture value chain.

Print Version Frequency : Bi-monthly

Target Audience

Times Agriculture Journal is targeted at decision makers in companies involved in food and agro-chemical businesses, non-government organizations, departments of agriculture, horticulture, floriculture etc.

Editorial synopsis

Every issue of Times Agriculture Journal covers various aspects of agri-business from latest happenings in the industry to interviews/profiles of industry leaders. The changes brought about by the WTO regime will significantly impact the sector and hence international laws and policies for exports, patent laws, policy matters, regulations, and patents receive special coverage in the magazine. Times Agriculture Journal also acts as a forum for discussing new business ideas that can propel the growth of the industry. The latest initiatives and breakthroughs in agriculture research will be shared with the community so that entrepreneurial ventures can emanate from these ideas.

Times Agriculture Journal will also track government policies and initiatives for infrastructure development for the agriculture sector. Environmental issues in agri-business across the world will also be highlighted.